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The Jennifer Allwood Show

Welcome to my podcast where I help business owners grow their social media following and then use it to make money in the online space. Each week I share topics that will help you learn how to build an audience, sell online, and grow your business. I also bring in business experts to share their invaluable insight, wisdom and best business tactics, and we talk about how to apply this to your business. We discuss how to overcome and be aware of mindset challenges that creative business owners usually face. We talk about effective ways to brand, market, price and scale your business so you can reach more clients, make more money and work less. And there is so much to share with you! I grew my local Kansas City decorative painting business to a 7-figure online brand and it's my heart's desire to help, empower and encourage other creatives! I know what you're going through as a creative business owner and you are not alone. I want to help you share your gifts, run a successful business and become an expert in your industry. You don't have to be miserable in a 9-to-5. You don't have to fall for the starving artist lie. You can make money with your passions. You don't have to be the best in the industry, you just have to know how to out market your competitors. Please subscribe to get my podcasts and listen in weekly to learn how to turn your hobby into a full-time gig. Get more business tips + encouragement + DIY fun: Instagram: @jenniferallwood Facebook: @themagicbrushinc Show Notes: www.jenniferallwood.com/podcast
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The Jennifer Allwood Show
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Nov 25, 2020

What is the best Instagram feature to grow your small business in 2020? Reels, Stories, IGTV's, regular posts?? A few episodes back I did a podcast talking about the many faces of Facebook, so today we are going to go over to the Instagrams!! Thankfully Instagram doesn't have a ton of apps like Facebook, but there are a lot of features you can use as a business owner to grow your account! So how should you be using each one and which one is best to grow your account? Let's get into it!

Nov 23, 2020

I got a DM from a lady yesterday who heard me say something on one of my podcasts in the Spring and it literally motivated her to start a small business THAT weekend. And then of course corona hit and all things #2020. But, what I could tell despite her message to me is that she is totally scrappy! She will make something happen, despite the circumstances around her. What I've noticed in entrepreneurs this year, is that there's a definite difference between people who are throwing their hands up and those who are scrappy! 

Nov 18, 2020

My inbox has been blowing up lately with people asking me my thoughts on Parler, the new social media app that’s kind of like Twitter! I know Parler has had a TON of traffic the last few days—not only that but there's many more new alternative apps as well like MeWe who are competing with Facebook and Twitter With all these new social networks coming to the scene, will there really be a mass exit on Facebook?? I'm having my friends Brian Dixon and Rachel Miller on the show today to talk about all this and more!

Nov 16, 2020
I have a word from the Lord for someone today: and that's to come out of hiding! 2020 has been such a dumpster fire that it's been easy to use hiding as an excuse. Kids have been home from school, we are having to stay home, the election has been crazy and all the things!!! It's tempting to want to remain small and hide, but some of you need to hear that the Lord is beckoning you to come out of hiding today!
Nov 11, 2020

Are you not getting engagement on Instagram? Today I'll tell you why that's happening and give you three strategies you can use right now to get your engagement back! Also- I'm giving you a FREE guide with 5 ways you can use your DMs to grow and engage your audience!!! Go to jenniferallwood.com/dm

Nov 9, 2020

So WHOOPS this episode was supposed to come out the day before the election but things got switched up! I can blame 2020 right?? BUT things don’t have to be perfect, and even though it’s been almost a week since the election, I still feel like this podcast is very relevant to what we are experiencing as a country! If you have been experiencing anxiety, and wondering how we will forward, I have a message for you! When the world feels out of control, Jesus is still King. 

Nov 5, 2020

Would you rather be right or righteous? One is God-centered and the other is to be self-centered. Between the election and the holiday season, there will be many opportunities to be right or righteous. At the end of the day, being one or the other all comes down to decisions and choices. I hope this episode encourages you follow your faith and make the choice to do what's best in God's eyes.

Nov 4, 2020

Today I’m interviewing bestselling author and host of the popular “The Happy Hour with Jamie Ivey” podcast. We are talking about her new book, You Be You: Why Satisfaction and Success Are Closer Than You Think. We talk about what it truly means to be successful as a Christian woman, and why we don’t need to mimic or be jealous of someone else’s life or calling. I hope this interview with Jamie Ivey inspires you and motivates you to walk on the path that God has laid out uniquely for you! 

Nov 2, 2020

Most of you know that we recently did a five-day challenge, but what you might not know is that Team Allwood experienced major spiritual warfare during that week. While many women were getting a breakthrough, it felt like our team was being hit with spiritual warfare on every side. Friend, every time you go to a new level, you will be hit with resistance. I want to encourage you today that when you feel like you’re getting hit from every angle with spiritual warfare, God is with you and will empower you to keep fighting. 

Oct 29, 2020

It’s a special BONUS episode today on The Jennifer Allwood Show! I asked a while ago if you would like a podcast talking about how I’m praying during the election season and I wanted to share that with you as we get closer and closer to voting. Friends, I know the world feels crazy right now, but remember that the battle is not with flesh and blood but of the spirit. We need to remember who the real war is against; and it’s not your neighbor with opposing viewpoints. God is still on the throne. We can still be full of light and of God’s peace even when there’s craziness around us. The best thing we can do to impact our country right now is to pray and have wisdom. I hope this podcast encourages you as you get ready to vote! 

Oct 28, 2020

Has anyone else been super frustrated with how we have SIX different apps just to use all of Facebook's features? You may have noticed Facebook recently updated from Creator Studio to Facebook Business Suite app...I hate it but my social media manager Mackinzie Burke loves it—and that's just one of MANY apps Facebook uses...so I'm bringing her on the podcast with me today to tell you how, when, and why to use each app for your small business! 

Oct 26, 2020
Lately, I’ve been waking up regularly in the middle of the night feeling like I need to pray. I’ve been hearing many of you say the same thing as well! Friends, If the Lord is waking you up in the middle of the night, he might be entrusting you to pray over someone or something happening in your life, or the world around you. I do not have a degree in theology, but I know that God is not random, so if you are a Christian waking up at night these tips might be helpful to you about what to pray!
 

3 Things to Ask Yourself Before You Pray

  1. God, what do you want me to be praying for right now?
  2. God, who do you want me to be praying for right now?
  3. God, what are you trying to tell me?

Ephesians 5:14NIV: "This is why it is said: 'Wake up, sleeper, rise from the dead, and Christ will shine on you.

Enter the Giveaway!

I have some FUN NEWS!!! I am giving away a ring light that you can use for your Facebook lives or taking amazing pictures for your biz! Here's how to win: Screenshot that you're listening to The Jennifer Allwood Show, post that picture to your stories, and tag me, @jenniferallwood! I'll pick and announce the winner on my Instagram stories. If you win, look out for a message from me in your Instagram DMs!

Subscribe and Review

I am honored to show up each week on The Jennifer Allwood Show and bring you inspiring and actionable content. I hope it is truly helpful for you. One of the best ways you can bless me in return is to subscribe to the show and leave a review.

By subscribing, you allow each episode to be downloaded straight to your phone which helps our download numbers and makes sure you never miss an episode. And when you leave a review, you help show others the value of what we provide! You can GO HERE to subscribe and review!

Oct 21, 2020
If you’ve been thinking about creating a challenge on Facebook then you’re going to want to learn these lessons I learned from my first ever Facebook challenge! We decided done was better than perfect, and let me tell you, the Boost Your Biz Facebook Challenge ended up being a whole lot of fun!!! So today, I’m doing a deep dive into what you need to know about creating a challenge on Facebook so YOU can rock your next Facebook challenge for your business!

 

Oct 19, 2020

Today I want to talk to you about what I learned from the War Room, which was part of my five day Boost Your Biz Challenge. A lot of small business owners want to grow their business with a sexy strategy. But friends, if you don’t have your mind and heart right first, your business and personal development will leave you feeling stuck. A business isn’t just the technical stuff—your mind, body, and spirit will also determine the success of your small business strategy. So today be encouraged that your emotional and spiritual life are just as important. 

Oct 14, 2020

Today I’m giving you my Black Friday predictions and giving you advice on what you need to do to prepare for Black Friday as a small business owner. This year, EVERYTHING is going to be different for the shopping season. A lot of businesses will be closed for in-person shopping and will move everything online. So as a small business owner, how can you compete with the big stores and prep your own business for maximum Black Friday sales? Let’s get into it!

Oct 12, 2020

This week in my Inner Circle call, I had two different women talk about how they are afraid to take action. I’m calling this FOR: “the fear of the restart!” One woman said she is nervous to throw her first in-person painting party since COVID, another said she has lost her confidence since it's been so long since she's done anything in her business because of COVID. Perhaps you find yourself in the same position, you know something has been on pause that you need to restart. So today I’m giving three ways to help you get restarted when you feel stuck.

Oct 7, 2020

Today on the podcast I’m introducing you to my new friend, Aaron Walker. Aaron started his first business at 18 and sold to a Fortune 500 company nine years later. Since then he has started 12 other widely successful companies and now he is coming on The Jennifer Allwood Show to share his wisdom and expertise with all of us. What I love about Aaron is that even though he has had so much financial success, he knows without relational significance—it doesn’t matter. This conversation inspired me soooo much as I am on my business journey and I know it will for you as well!

Oct 5, 2020

Today I want to unpack a word the Lord gave me, which was “don’t miss the window.” I’m a business coach and I see a window for every business owner willing to make a pivot right now into the online space. The window of opportunity is open for those of you to repair relationships and to accomplish something that God has for you that you’ve been ignoring.  I don’t care what negativity you’re hearing right now - God is still on the throne and in control. God’s plan for us is good, friend. Don’t lose an opportunity because you are too slow to act, friend. 

Sep 30, 2020

This podcast is for the woman who is scared to sell or feels stuck when it comes to business and finances. I want to go over some money mindsets reasons why you are not charging enough for your services. Sometimes, you don’t know what you don’t know. That’s why I’m going over four reasons why you may not be charging enough or working for free. I hope this podcast frees you of some of the mindsets holding you back in your business! 

4 Reasons Why You Aren’t Charging Enough or Working for Free 
  1. The spirit of manipulation
  2. You struggle with feeling like you or your talent, are worthy of money. 
  3. You feel like nice Christian girls shouldn’t charge. 
  4. You are struggling with money in general. 
Sep 28, 2020

Recently I went to Colorado for my mastermind! My business buddy and I went for a hike and let me tell ya—it wasn’t easy! While hiking up the mountain I felt like God was speaking to me. God showed me three different things that I want to share with you about life and business. Friend, we are all struggling. But you don’t have to do it alone. Remember, there are many ways to get to the top of success. Even if it’s not pretty, finishing is most important.

Sep 23, 2020

Today Mr. Magic is joining me to talk about our adoption story! It’s been a long process but soooo worth it! We know many of you have been on this journey with us so we wanted to sit down to go over all of your questions. In this episode, we are giving you the details of our personal story, as well as encouragement to anyone who is thinking about adoption.

Sep 21, 2020

Okay, so this may be one of the weirdest podcasts of all time. I’m an encourager and sometimes the Lord uses weird analogies to help me encourage other women. Even though it might be strange, at the end of the day, God is God…so today we are going to talk about spiders. Specifically, he used spiders as a metaphor about transition that I want to share with you now. Some of you may be feeling unseen, frail, and unready for transition. This word is for you, friend.

Jennifer Allwood Spider Web

Sep 16, 2020
I can’t even contain my excitement for today’s podcast! My guest today is someone I admire so much, Dr. Dharius Daniels! He is the founder and Lead Pastor at Change Church. We are going to talk about his book, Relational Intelligence, which is about the people skills you need in order to have the life and purpose that you want. If you have any relationship issues in your life, you are going to LOVE this book and our conversation!

Hit the Highlights

(16:06) Hear all about Dr. Dharius’s new book
(20:03) Everyone is equally valuable, but everyone doesn’t add equal value to you.
(21:19) The four relational categories
(23:18) Are friendships seasonal?
(25:15) How to determine if you are called to an assignment
(34:01) What are associate relationships?
(36:07) A mentor is rich where you are poor.
(4017) Should you pay for a mentor?
(43:00) COVID and the church

All About Dr. Dharius Daniels

Dr. Dharius Daniels is a cultural architect and trendsetter for his generation. He is an innovative leader, a strategic thinker, and an articulate and prolific preacher.  He is the founder and Lead Pastor of Change Church with locations in New Jersey, Orlando, and a Global platform. This is a vibrant ministry that impacts people of all ages, socioeconomic, and ethnic backgrounds. Dr. Dharius has developed a Breathtaking Ministry concept that describes the standard of excellence: a standard that is apparent in his commitment not only to ministry but also to education. His latest book "Relational Intelligence" highlights those commitments. 

Subscribe and Review

I am honored to show up each week on The Jennifer Allwood Show and bring you inspiring and actionable content. I hope it is truly helpful for you. One of the best ways you can bless me in return is to subscribe to the show and leave a review.

By subscribing, you allow each episode to be downloaded straight to your phone which helps our download numbers and makes sure you never miss an episode. And when you leave a review, you help show others the value of what we provide! You can GO HERE to subscribe and review!

 

Sep 14, 2020
If you’ve been following me recently on social media you’ll know I’ve been speaking out about hypocrisy in our nation. As an introvert, I hate confrontation. I’m not brave, but I have a heart toward obedience. The truth is, we aren’t called to speak on everything. But we are called to speak on the things God has put on our heart whether it’s in our communities, businesses, or social media. This podcast is for those of you who feel like you need to speak out, but feel afraid. I hope this encourages you to speak up on what God has asked you to do!
 
Psalm 51:10
Create in me a pure heart, O God,
and renew a steadfast spirit within me.

Tips for Speaking Up

  1. Start looking at online conversations (Instagram over Facebook)
  2. Remember people can’t argue with God, scripture, and obedience.
  3. More people are for you than against you.
  4. Start with facts, not feelings.
  5. Talk more about what you are for, rather than what you are against.
  6. Practice "post and snore."
  7. Give yourself grace to not always be right.

Subscribe and Review

I am honored to show up each week on The Jennifer Allwood Show and bring you inspiring and actionable content. I hope it is truly helpful for you. One of the best ways you can bless me in return is to subscribe to the show and leave a review.

By subscribing, you allow each episode to be downloaded straight to your phone which helps our download numbers and makes sure you never miss an episode. And when you leave a review, you help show others the value of what we provide! You can GO HERE to subscribe and review!

Sep 9, 2020
Let's talk about Instagram strategy! What I have found is that many people are using the wrong Instagram strategies! This hurts my heart because you're putting time and effort into something that you may not see a return on. So in this episode I'm going over six strategies I've seen recently that are NOT going to grow your account and then telling you what to do to fix them. The truth is, when I first started growing my Instagram I fell for some bogus Instagram 'hacks'. I want you to learn from me so you don't make the same mistakes I did!

Hit the Highlights

(3:24) Don’t: Tag 15 influencers on a photo in hopes that one might comment/respond/notice you.
(5:58) Do: Authentically share and engage with posts from those influencers and tag them on those comments.

(6:22) Don’t: Cold pitch to people you’ve never met or engaged with.
(8:07) Do: Build a genuine relationship.

(7:40) Don't’: Pitch people you don’t follow.
(8:06) Do: Follow them and get to know them BEFORE DMing them.

(8:12) Don’t: Buy followers.
(9:16) Do: Work on increasing reach organically by creating shareable posts.
Pro tip: Your follows may increase but your other stats will tank causing the Instagram algorithm to throttle back your reach.

(11:10) Don’t: Use banned Hashtags and/or popular hashtags that aren’t related to your post.
(12:30) Do: Research hashtags to see what’s relevant and working in your niche.

(12:43) Don’t: Follow for Follow/Like for a Follow/Follow Pods/gimmicky stuff (Ex. Follow these 8 followers for a chance to win $1000.)
(14:49) Do: Share each other’s content organically and reach out to others when they share yours. A simple thank you goes a long way.

(15:17) Don’t: Follow/Unfollow strategy.
(17:05) Do: Only follow people you truly WANT to engage with.
Pro tip: See https://www.ninjalitics.com/ to see if certain accounts are using the follow/unfollow strategy! Instagram will penalize accounts with this activity.

Important Links

If you want more tactical help on growing your Instagram go to jenniferallwood.com/grow.

Subscribe and Review

I am honored to show up each week on The Jennifer Allwood Show and bring you inspiring and actionable content. I hope it is truly helpful for you. One of the best ways you can bless me in return is to subscribe to the show and leave a review.

By subscribing, you allow each episode to be downloaded straight to your phone which helps our download numbers and makes sure you never miss an episode. And when you leave a review, you help show others the value of what we provide! You can GO HERE to subscribe and review!

 

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